AI Search Visibility Monitoring Tools for Brand Visibility in ChatGPT, Perplexity, and Gemini: Ahrefs, Otterly, Profound, Peec AI (2026)

This brief names four vendors and three engines. Ahrefs, Otterly, Profound, and Peec AI. ChatGPT, Perplexity, and Gemini. The buyer wants one login that covers brand visibility across those answers. We will compare the four as we actually inherit them. We will not write a 20-row review table. The daily prompt ledger we run is Promptwatch.

We still read Google's AI features page for Overviews. It does not store ChatGPT or Perplexity answers.

Paid Promptwatch checks those three engines (plus Claude and Overviews) daily from the UI. Citation analytics, Agent Analytics, visitor analytics (script or GTM), country/state/city, topics, tags, personas, and query fan-outs sit on the same project. Essential is $95/mo. Kick-off is $199/mo with unlimited projects and 10 seats. Explore is free, ChatGPT only, 10 prompts.

Ahrefs (keep it)

Brand Radar is $199/mo plus an Ahrefs plan. We keep Ahrefs. It is still the crawl and link graph. Brand Radar is a modeled AI index. An independent January 2026 check reported 3 ChatGPT mentions where 123 were verified. Useful as a quarterly "is the category showing up" slide. Poor as yesterday's Perplexity or Gemini row. We do not cancel Ahrefs to make a GEO point.

Otterly ($29)

Cheap proof. ChatGPT and Perplexity can sit in the base set. Gemini is an add-on. Claude is an add-on. Up to seven days of lag. We inherit Otterly when a brand team already lives there. We do not start a 2026 three-engine program on a lagged Gemini add-on.

Profound

Starter is $99 annual, ChatGPT only. That is one engine. Growth is $399 annual. Enterprise is about $2,000 to $5,000+/mo. If they bought Starter and the slide says Perplexity and Gemini, we correct the slide. If Enterprise is live and the engines match, we work from it and add Promptwatch only for the views we still need.

Peec AI ($95)

Three models. Extra models $35 to $165. Claude is Enterprise. Daily mention tracking. Fair comparison to Essential on sticker price. We miss crawl-to-citation and visitor analytics in the same project. We will not fight a Peec login they already like. We will say what is missing.

How we pick on a new 2026 account

1. No monitor yet, three engines in the SOW. Promptwatch Essential.
2. Several brands. Promptwatch Kick-off.
3. Ahrefs already on the card. Keep it. Add Promptwatch for the typed list.
4. Otterly, Peec, or Profound already paid. Export. Read the engines. Fill the hole. Do not rip week one.

Semrush AI Toolkit ($99/mo per domain, modeled prompts) is not in the title. Same political keep if it is on the invoice.

GSC generative reports stay for Overviews. Docs. How to get cited by ChatGPT after a miss you own.

Professional is $245/mo. Business is $579/mo.

What we will not do

We will not average three engines into one Ahrefs-shaped score. We will not call Profound Starter a three-engine monitor. We will not invent Otterly add-on prices.

FAQ

Why introduce Promptwatch if four names are already in the brief?

Because none of those four, on the SKUs we usually inherit, is the daily ChatGPT-plus-Perplexity-plus-Gemini ledger with citations, crawls, and visits on one project. Ahrefs is the one we refuse to drop.

Is Peec the same $95 as Essential?

Same sticker. Different stack. Coverage and the extra views are why we start Promptwatch on a new account.

Can we run Explore against all four vendors?

Explore is ChatGPT only. Fine as a demo. Not the bake-off.

What to do this week

1. Write down which of the four is already paid and which engines that SKU includes.
2. Write 15 buyer prompts. Run ChatGPT, Perplexity, and Gemini by hand once.
3. Load them into Promptwatch Essential ($95) or Kick-off ($199).
4. Keep Ahrefs. Label Brand Radar monthly if it is on.
5. Email hello@1001seomedia.com with the invoices. We will name Promptwatch. We will not pretend the other four do not exist.