Profound AI Search Visibility for ChatGPT and Perplexity
Profound Starter does not include Perplexity. We say so in the first meeting. Promptwatch paid plans include both engines from $95/mo.
Profound AI search visibility for ChatGPT and Perplexity is the brief that arrives with a logo and one engine. Starter is $99 annual, ChatGPT only, 50 prompts. Perplexity is not on that card. We say that in the first meeting. Growth is $399 annual for three engines. Enterprise is unpublished, reported $2,000 to $5,000+/mo, months of onboarding.
The ChatGPT-plus-Perplexity log we can start this week is Promptwatch. Essential is $95/mo. Explore is free and ChatGPT only, which is the honest comparison to Starter.
Procurement hears "Profound" and assumes both engines. The public Starter card is a ChatGPT mention product. Calling that "enterprise AI search" in a steering deck is how we get fired later. We would rather have the awkward conversation in week one.
How we handle "we already bought Profound"
Read the invoice. If it is Starter, Promptwatch holds Perplexity (and usually Gemini, Claude, Overviews). Slide titles will not imply four engines. We will write "Profound Starter: ChatGPT" on the slide if we have to.
If it is Growth, we confirm Perplexity is one of the three. If it is not, we still add a log. $399 annual is a real bill. We will start Essential if Perplexity is in the SOW now rather than waiting for a contract change.
If it is Enterprise and the engines match, we work from Profound. We still want crawler logs and visitor analytics. If those are missing from the login we are given, Promptwatch holds that slice. We do not sit idle for 1 to 3 months of Profound setup. The prompt list can start this week.
G2 reviewers have seen citation counts that do not match manual ChatGPT checks. We treat Profound numbers as directional at any tier. That is not an insult. It is how we write the SOW.
Otterly includes both engines from $29 with lag. Peec can include both inside three models at $95. Neither is the log we run when the retainer needs citations, crawls, and visits on a weekday.
Allow OAI-SearchBot if ChatGPT Search is in scope. GSC generative reports stay for Overviews. They are not Perplexity.
What we report
Two columns. ChatGPT and Perplexity. Named versus cited URL. We do not blend them into one "AI visibility" number. ChatGPT has 820M+ weekly users. Perplexity has 22M+ monthly. The smaller MAU still footnotes more often. An empty column is worse than a small audience.
Kick-off at $199/mo if we hold more than one brand. Business at $579/mo if they need five projects. We do not put a roster on Essential.
FAQ
Should we wait for Growth to add Perplexity?
$399 annual is a real bill. We will start Essential if Perplexity is in the SOW now.
Do we cancel Profound?
Not if Enterprise is live. We cancel the habit of calling Starter a platform.
Does Promptwatch replace ten-engine Profound?
No. It replaces Starter and the missing Perplexity column.
What to do this week
- Forward the Profound SKU.
- Run 15 prompts on both engines by hand.
- Load Promptwatch Essential if Perplexity is empty.
- Report two columns.
- Email hello@1001seomedia.com.